Now never miss another digital media event be it social, mobile, gaming, film, tv or music. With Content NOW’s comprehensive industry events calendar, quickly find dates and locations of all the places you need to be to get your business done. Whether its NATPE, NAB, SXSW or CES, it’s all here with reviews, links to videos, quotes and an ever-current analysis of the content ecosystem and the production, distribution and monetization of 360 content across all connected devices.

Martine Paris
Editor, Content NOW

TV
Digital Living Room Guide, PlayStation/The Next HBO
HRTS Hitmakers Guide, Summary
SD Forum Business of New Media Guide
Streaming Media West, IIGuide, Roku
NewTeeVee Live
Digital Media Conference West
Digital HollywoodThe Guide
Easy to Assemble Premiere
Battle of the Network Stars
NYTVF, IFP, ADWK
Guide
Westdoc
HRTS Digital Chiefs
NATPE LATV Fest
PGA Produced By
Connections
Boxee Dev
AO Hollywood
NAB Show

Mediaweek’s Upfronts

Future Of Television West
Digital Media Summit, Pathway To Fame
Cable Show, SXSW/MIPTV, Media Summit
DMLF/YouTube-Veoh, YouTube Live

FILM
Future of Film Guide, Summary
AFM Thinking Outside The Box OfficeGuide
Animation of Disney Pixar’s Up
Epix Debuts
IFP Filmmaker Conference
New Video: When Do We Eat
BAWIFM Women of Pixar

San Francisco Film Society
RiP Remix Manifesto
Wondercon, II
Oscar.com, Sundance

GAMING
#AGDC/PlaySpan Monetization Forum, Guide
Engage! Expo, Virtual Goods
Social Gaming Summit
Virtual Goods Summit
LA Games Conference
, II
SDForum Games Conference
DMLF GamesLaw
GDC, DICE

MUSIC
Bandwidth, II
SanFranMusicTech, Fall 09 Guide, Press Panel
DMLF Rock Star
Industry Noise, Midem, NAMM

MOBILE
DiscoveryBeat Guide
Mobilize
MobileBeat
Mobile Monday
Art Institute Mobile Marketing
Commonwealth Club Mobile World
VLAB Mobile Ecosystem
iPhoneDevCamp
Verizon Developers Conference
PayPal Platform Preview
EconSMCrunchies
WWDC

SOCIAL
Ypulse
TWTRCON
140 Characters
TeenTechTitans
CrunchUp
WOMMA
UGCX

FUNDING
Sheppard Mullin VC Outlook:  Draper, Chang, Lasky, Hornik
AlwaysOn Summit at StanfordII
AlwaysOn Venture Summit Guide

TECH
CES
Supernova, Summary
SD Forum Business of New Media
Apple/Rock n Roll/Steve Jobs is Back in Black
Macworld
IIIIIIVVVIVII
Churchill Club/Browsers
Maker Faire
TiECONTEDCES, D7
SF Auto Show


Tu 1/5 – W 1/6, Th 1/7 – Su 1/10
CONSUMER ELECTRONICS SHOW
110,000 expected, 2500 exhibitors, 800 speakers, 250 conference sessions incl Digital Hollywood, Connections, and Digital Media Wire, it’s the largest digital media event of the year!
Las Vegas Convention Center, Hilton, Venetian, spanning the Las Vegas Strip

www.cesweb.org

Tu 1/5
12-4, V Titian 2202, LVCC S229 – press room open
1:30, V Murano 3301-3 – ASUS press event
2-3, V Bellini 2105 – CEA US Trends
3-4, V Bellini 2105 – CEA Global Trends
4-7, V Ballroom – CES Unveiled: Best Buy, Hannspree, Lenovo, Powermat…
7-10, Sands Expo shuttle – StartUp Debut – VCs, press, eats, drinks,startupdebut@gmail.com

W 1/6
7:30-9, V Titian 2202, LVCC S229 -press room open
8-8:45, V Casanova 501 – LG press event
9-9:45, V Marco Polo 706 – Monster press event, V Sands 201 Netgear press event
10-10:45, V Casanova 504 – Toshiba press event
11-11:45, V Sands 206 Pioneer press event
12-12:45, V Sands 102 – Sharp press event
1-1:45, V Bellini 2105 – Casio press event
2-2:45, V Marco Polo 801 – Samsung press event
3-3:45, V Marco Polo 705 – JVC press event
3-3:45, V Bellini 2101 – Panasonic press event
*****
8-10:30, LVCC N262 P2P Breakfast, N260 Paramount, BitTorrent, N262 Snacks
11:30-12:30, LVCC N261 NVP Saatchi,N253 SpikeTV BBDO MTV,N258 A&E, TwitVid
12:30, LVCC N262 Lunch
1-2, LVCC N253 Lego, IMVU, Gaia, WW Biggies, N258 IODA, Napster
1:30-2:15, LVCC N260 Melike Amjarv, WB, BMI, SAG
2:30-3:30, LVCC N258 Discovery, Paramount, N253 ngmoco, N261 NBCU, MTV
3:30-4:15, LVCC N256 Qualcomm, Ericsson
4-5, LVCC N253 Viximo WB,N258 Fandango, Flixster, Freeverse,N261 TiVo
5-7:30, LVCC N262 P2P Cocktails
4:15-5:30, LVCC Central Hall 14200 – Sony press event
6:30-7:30, Hilton Center – Keynote – Steve Ballmer, Microsoft

Th 1/7
8-5, LVCC S229, V Titian 2202 -press room open
8:30, Hilton Theater – Keynote, Alan Mulally, Ford
10-6, Exhibit Hours
10-12, Hilton Shimmer Cabaret – Jen-Hsung Huang, NVIDIA press event
10-11, LVCC S227 DISH press event, S224 4G Verizon, Samsung, Clearwire
10-12, LVCC N250* Autonet, Pandora
10:30, LVCC N264* CEA Outlook, , N255* Kodak, Scoble
10:30-11:30, LVCC N256 AVOD, TiVo, Panasonic, N259 DISH, Merv Griffin, Starz
11-12, LVCC N253* ABC, LeapFrog, Vtech, Build-A-Bear, Lunch
11:20-12:10, LVCC N260* 3D – WB, Disney, CinemaNOW, Dolby
12-1, LVCC N254 Autonet, N259 Hearst, Rovi, N262* WaPo, N256 Roku, Z, Intel
12-1, LVCC S224 EA, RIM, ATT, TI, Sony
12:20-1:10+, LVCC N260* 3D RealD, LG, Panasonic, Sony, N253* MyYearbook
1:30-2:15+, LVCC N250* CBS counting viewers, N262* CBS, Pampelmoose
1:30-2:30, LVCC N259 Lionsgate, YouTube, FB, Fox, Disc, N261 Fremantle
2-3, LVCC N253* Cartoon Network, PBS, Nokia
2:30-3:20, LVCC N260* Y!, NBCU, Vizio, WB, DIVX
3-4, LVCC N259 Interactive – Sony, Sharp, Y!, N256 LG, Samsung, Sharp, Panasonic
3-4, LVCC S224 Netbooks – Lenovo, Laptop Mag, Intel, Microsoft, AMD
3-5, LVCC N253* Toy Demos, KAPi Awards – Sesame Workshop
3:45-4:30, LVCC N250 Monetizing Content – Tubefilter, FOD, NBCU, CJP
4:30-5:30, LVCC N250* CESup Search – TiVo, CBS, CTAM
4:30-5:30, Hilton Theater – Keynote, Paul Otelini, Intel
5-6, LVCC S227 – Sanyo press event
6-7, LVCC N237* CESup Reception
7-9, LVCC MGM shuttle* Tour of CBS Television City
6-10, Wynn Lafite Ballroom – Showstoppers (invite only)
6:30, Mandalay Bay – Tech & Engineering Emmy’s, events@emmyonline.tv

F 1/8
TBD AllThingsD short program
8-5, LVCC S229, V Titian 2202 -press room open
8:30-9, LVCC N250* Ben Silverman, Electus
9-10:15, LVCC N250*Illeana Douglas, Thomas Schlamme,ShoeMoney,NBCU
9-11, LVCC N262* MommyTech-GMA, Tina Sharkey, BabyCenter, N260 HBO
9, Hilton Theater, Keynote – Olli-Pekka Kallasvuo, Nokia
9-6, Exhibit Hours
10:30-11:30, LVCC N250* Scripps, NBCU, N253* EnergyTech
11, Hilton Theater, Keynote – Dr Paul E Jacobs, Qualcomm
11:30-12:30, LVCC N250* Ken Howard, SAG, Sony, LG, Nielsen
12-1, LVCC N262* Lunch – MySpace, N255* FCC Chair, N261 Bravo, N259 FLO TV
12-1, LVCC S225 Powermat, S224 Handango, ATT, Intel, Samsung
1-2, LVCC N262* Mommy Memorykeepers – Eye-Fi, N255* CinemaNow
1:30-2:30+, LVCC N262*OnStar,Fox,N261 Z, Arts&Labs,N259 Metacafe,Redbox,JWT
1:30-2:30, LVCC S224 Untethering TV – Qualcomm, Broadcom, Sony
3-4, LVCC S224 ION, FLO TV, MobiTV, NatGeo, LG, S225 Samsung
3-4, LVCC N260 GPS Garmin, TomTom, N261 Lionsgate, MSNBC, N259 Blip.tv
3:30-4:15-5, LVCC N262* Marketing to Digital Moms/Gala Product Showcase – Kodak
4, Hilton Theater – Keynote – Zhou Houjian, Hisense
4:30, LVCC South Hall EHX CE PRO reception
6-7, LVCC North Hall – Kenwood press event
*****
3, V Casanova 501 – Shuttle press event, wearenotalienbware.com
3-7:30, V Ballrooms 3001-3101, Digital Media Insider
3:15, CES scoop – CEA, Parks, Intepret, Wired.com, Ogilvy 360
4, Distribution – Oxygen, MyDamnChannel, CMSG, redbox, withoutabox
5, Monetization – NVP, Vindica, IBM
5:45, Keynote
6:15 – 7:30, Awards for 25 Executives to Watch in Digital Entertainment

  • David Anderman, General Counsel, Lucasfilm
  • Rob Barnett, Founder & CEO, My Damn Channel
  • Rio Caraeff, President & CEO, VEVO
  • Kevin Conroy, President, Univision Interactive Media
  • Allen DeBevoise, Chairman & CEO, Machinima Inc.
  • Denzyl Feigelson, CEO, AWAL (Artists Without a Label)
  • Ashley Fenwick-Naditch, Producer, Sesame Workshop
  • Kristin Frank, General Manager, MTV.com and VH1.com
  • Ed Leonard, CTO, DreamWorks
  • Zahavah Levine, Chief Counsel, YouTube
  • Mitch Lowe, CEO, redbox
  • Robb McDaniels, Founder, President & CEO, INgrooves
  • Tero Ojanpera, EVP, Services, Nokia
  • Jean-Briac Perrette, President, Content Distribution Strategy, NBCU
  • Mark Pincus, CEO & Founder, Zynga
  • John Pleasants, CEO, Playdom
  • Nanea Reeves, SVP, EA Online Group
  • Rohit Bhargava, SVP, Digital Strategy & Marketing, Ogilvy 360
    (Author, Personality Not Included)
  • Avner Ronen, CEO, Boxee
  • Richard Rosenblatt, Co-Founder, Chairman & CEO, Demand Media
  • Sheryl Sandberg, Chief Operating Officer, Facebook
  • David Straus, Co-Founder & CEO, Withoutabox (IMDB/Amazon)
  • Robert Tercek, President, Digital Media, OWN
  • Phil Wiser, Co-Founder, Chairman & President, Sezmi
  • Philip Yun, CEO, NHN USA

Sa 1/9
8-5, LVCC S229, V Titian 2202 -press room open
9-6, Exhibit Hours
10:30-11:30, LVCC S224 Revision3, N261 Big Fuel, N255* Last Gadget Standing
11, LVCC South Hall Lobby 3 CNET Stage – Best of CES
12-1, LVCC N260 Napster
1:30-2:30, LVCC N258 Warren Packard, DFJ, Kuk Yi, Best Buy, S224 Sprint, Comcast
2:15-5:30, LVCC N253* Silvers Summit Gadgets – Fox
3-4, LVCC N260 Netbooks – Harris Interactive

Su 1/10
8-3, LVCC S229, V Titian 2202 -press room open
9-4, Exhibit Hours

*FREE
**Shuttles:  http://cesweb.org/docs/2010_CES_Shuttle_Map_for_CESweb.pdf
***Maps: www.cesweb.org/exhibits/facilities/default.asp,  http://www.cesweb.org/docs/2010_CES_Show_Locations_Map.pdf
*** Parties:  http://www.thomas-pr.com/01/ces2010.html


Showrunners from this season’s top hits are speaking today at the HRTS luncheon at Century Plaza.  We’re trying to tune in via the live stream at www.hrts.org but they’re having technical difficulties.  It’s unfortunate because HRTS produces very informative programs where great insights are shared.  This is particularly true of Steve Levitan who is always very generous with his advice to young writers trying to break into the business.  Steve by the way is also speaking at the upcoming NATPE Market in Vegas.   If HRTS posts the video following the panel we’ll either post a link here if it’s open to the public or write a summary of what was said.

Peter Tolan, Rescue Me
Matthew Weiner, Mad Men
Steve Levitan, Modern Family
Ryan Murphy, Glee
Carter Bays, How I Met Your Mother
Craig Thomas, How I Met Your Mother


John Koller, Director of Marketing for Sony PlayStation dazzled Digital Living Room this morning as he announced that PlayStation is launching its first gamer-oriented reality show 1Q 2010.  PlayStation now has an in-house production unit with its own showrunners and is working on a development slate of branded entertainment.  Box strategists view original programming as the differentiator for connected devices but unlike FLO TV hosting My Damn Channel, Xbox hosting The Guild, and Roku hosting indie channels, the only place to watch PlayStation’s original programming will be on the PlayStation Network, in the same vein as HBO.  Similar to Little Big Planet on PlayStation and Lips on Xbox, to enjoy you have to be on those consoles or hope for a clone … and good episodic programming is harder to clone than mere karaoke and UGC games.

Content Makes The Difference
Offering 2400 movies and 15000 TV episodes from Fox, Disney, Lionsgate, MGM, Paramount, Sony, WB, Adult Swim, A&E, Cartoon Network, Discovery, Fox, FX, History, Sony Television, TLC, truTV, as well as Amazon VOD and Netflix titles, PS sees itself more as a media company than a gaming company with pay once, use everywhere content and products that bring it all together.  PSP is a now a portable extension of PS3 with PSN as the connective tissue.  Starting a movie or game on PS3 and taking it with you on PSP provides a significant cost and convenience advantage over Nintendo whose been slow to make Wii and DS games interoperable. Once PSP becomes a smart phone and motion controller, Sony with its vast content libraries will rule the world.  Right now PSP is second to DS in handhelds with an installed base of 16mm North America and 56mm worldwide.  PS3 is third to Wii and Xbox in consoles with an installed base of 9.8mm North America and 27mm+ worldwide.

More for Less
The recent price drop has created a surge in purchase intent with nearly 1 in 3 gamers wishlisting a PS3. With movies, shows, games, events, parties, WiFi, Blu-ray, and a hard-drive, the $299 PS is significantly less expensive than the $299 Xbox which to be comparable still needs a $99 WiFi adapter and $50/year for Xbox Gold for Netflix, Facebook, Twitter, and Last.fm.  (We’ll go into greater detail about PS features when we demo it after CES)

Focusing on Full Integration
Like Microsoft and Nintendo, Sony touts the console as a 10y product and will not utter a mention of a nextgen.  The sole focus is on integration, features, acquisition of premium programming and development of exclusive original content.  By 2011, Sony plans to have 90% of its products connecting wirelessly to the web and to each other.  It will be interesting to see how the integration between the PS Store (behind the walled garden) and Sony Online Store (available to everyone) will play out, til then it’s exciting to see Sony moving in this direction.


This is it!  The last week of conferences for the year and what a way to go out. Digital Living Room will be celebrating connected devices at Sun Microsystems, Santa Clara tomorrow and on Wednesday HRTS is lunching with the showrunners of Modern Family, Glee, Mad Men, How I Met Your Mother and Rescue Me at the Hyatt Regency Century Plaza. Try catching the stream if you can’t make it live.  Below are the guides to these events as well as CES which is now just around the corner:

Tu 12/15
DIGITAL LIVING ROOM

PSN, Sezmi, Epix, Y!, ZillionTV, Vimeo, ClipSync, Dolby, Panasonic..
Sun Microsystems, 4030 George Sellon Circle, Santa Clara 95054
12/14 Tech Supper Club-SF, Blumberg Capital, 580 Howard
12/15 Tech Supper Club-Santa Clara
12/16 Tech Supper Club-Santa Monica, Playground Media, 1813 Centinela

www.digitallivingroom.com

8:45  Welcoming Remarks

9:00  Competitive Landscape
An examination of how cable, satellite and telco providers are faring in the pitched battle for consumers.
- Ben Bajarin, Director of Consumer Technology, Creative Strategies
- Colin Dixon, Senior Analyst, The Diffusion Group

10:00  Keynote
- Susan Panico, Senior Director, PlayStation Network

10:30  3D’s Televised Future
3D television sets will be on display at this year’s CES, and models without glasses may be just a few years away. Jeffrey Katzenberg, for one, has said that 3D TV is inevitable.
- Joshua Greer, President and Co-Founder, RealD
- John Rubey, President, AEG Live
- Patrick Griffis, Senior Director, Technology Policy, Dolby Laboratories Inc.
- David Broberg, Vice President of Consumer Video Technology, CableLabs

11:30  Social TV
The connected living room makes seamless the interaction consumers are already having about their favorite programming over the Internet and on mobile devices. How long until Facebook Television?
- Blake Whitman, Community Director, Vimeo
- Itzik Cohen, founder and CEO, ClipSync
- Emil Rensing, Chief Digital Officer, EpixHD
- Bill Binenstock, Vice President and Manager, CBS.com
- Moderator: Michael Stroud, Founder, iHollywood Forum

12:30  Lunch

1:30- 2  Keynote
- William O. Leszinske, Jr., GM, Digital Home Group, Intel

2  Cloud in the Living Room
The ability to access any content, any time is fundamentally changing the dynamics of television watching and the economics of broadcasting and cable. As DVRs and subscription VOD become standard, are ad-supported television networks at a fundamental disadvantage? Can cable and satellite companies keep their iron group on the consumer’s wallet when a la carte offerings are available over the Internet?
- Pat Dunbar, Director, Advertising TV, Video & Music Business Group, Microsoft Corporation
- Mitch Berman, Co-Founder & Executive Chairman, ZillionTV
- Mitch Weinraub, Executive Director – Business Development, Comcast Media Center
- Rob Schonfeld, VP, Pay Television and Interactive Media, Disney ABC Domestic Television
- Buno Pati, Co-Founder and CEO, Sezmi
- Moderator: Jimmy Schaeffler, Chairman & CSO, The Carmel Group

3  The Music Powered Living Room
Description: The music business has gone from wondering where the next paycheck is to how many ways can the same song be monetized. The new album is the Rock Star music pack and the new single is a mashup. This panel will explore how interactive music technology – from video games to mashups – are creating new revenue opportunities for the music, video game, video entertainment and marketing industries.
- Gilles Babinet, Chairman, MXP4
- Jason Henderson, Games Product Manager, Verizon Communications
- Jordan Greenhall, Co-Founder and former CEO, DivX
- Carmen Rizzo, two-time Grammy Nominee and electronic musician
- Moderator: Ephraim Cohen, President, Fortex Group

4  The Connected Living Room
The long-heralded integration between TVs, the broadband Internet, DVD players, game consoles, telephony, portable devices and wireless data is beginning to happen. What type of content will pull in consumers and what are the roadblocks to mass adoption?
- Russ Schafer, Senior Director of Product Marketing, Yahoo! Connected TV
- Alan Hoff, Vice President of Product Marketing, SeaChange International
- David Bryant, Senior Director of Java Marketing, Sun Microsystems
- Tushar Saxena, Director of Home Networking Technologies, Verizon Communications
- Moderator: Amy Friedlander Hoffman, President, Priority Digital Media

5  Venture Forum
Startups pitch products for the digital living room to a panel of venture capitalists and strategic investors
- Len Rand, Managing Director, Granite Ventures
- Brad McManus, Director of Investments, Panasonic
- David J. Blumberg, Managing Partner, Blumberg Capital

6  Reception

*****************************************************************
W 12/16  12-2
HRTS HITMAKERS LUNCHEON

Hyatt Regency Century Plaza, 2025 Avenue of the Stars, Los Angeles
www.hrts.org
(1pm Live-stream: HRTS Online Video Central)

  • Peter Tolan, Rescue Me
  • Matthew WeinerMad Men
  • Steven LevitanModern Family
  • Ryan MurphyGleeNip/Tuck
  • Carter BaysHow I Met Your Mother
  • Craig ThomasHow I Met Your Mother

*******************************************************************
Th 12/17 6-9
SGN MOBCLIX MIXER
Silicon Valley
(invite only)

******************************************************
Tu 1/5 – W 1/6, Th 1/7 – Su 1/10
CONSUMER ELECTRONICS SHOW
110,000 expected, 2500 exhibitors, 800 speakers, 250 conference sessions incl Digital Hollywood, Connections, and Digital Media Wire, it’s the largest digital media event of the year!
Las Vegas Convention Center, Hilton, Venetian..
www.cesweb.org

Tu 1/5
12-4, V Titian 2202, LVCC S229 – press room open
1:30, V Murano 3301-3 – ASUS press event
2-3, V Bellini 2105 – CEA US Trends
3-4, V Bellini 2105 – CEA Global Trends
4-7, V Ballroom – CES Unveiled: Best Buy, Hannspree, Lenovo, Powermat…
7-10, Sands Expo shuttle – StartUp Debut – VCs, press, eats, drinks, startupdebut@gmail.com

W 1/6
7:30-9, V Titian 2202, LVCC S229 -press room open
8-8:45, V Casanova 501 – LG press event
9-9:45, V Marco Polo 706 – Monster press event, V Sands 201 Netgear press event
10-10:45, V Casanova 504 – Toshiba press event
11-11:45, V Sands 206 Pioneer press event
12-12:45, V Sands 102 – Sharp press event
1-1:45, V Bellini 2105 – Casio press event
2-2:45, V Marco Polo 801 – Samsung press event
3-3:45, V Marco Polo 705 – JVC press event
3-3:45, V Bellini 2101 – Panasonic press event
*****
8-10:30, LVCC N262 P2P Breakfast, N260 Paramount, BitTorrent, N262 Snacks
11:30-12:30, LVCC N261 NVP Saatchi,N253 SpikeTV BBDO MTV,N258 A&E, TwitVid
12:30, LVCC N262 Lunch
1-2, LVCC N253 Lego, IMVU, Gaia, WW Biggies, N258 IODA, Napster
1:30-2:15, LVCC N260 Melike Amjarv, WB, BMI, SAG
2:30-3:30, LVCC N258 Discovery, Paramount, N253 ngmoco, N261 NBCU, MTV
3:30-4:15, LVCC N256 Qualcomm, Ericsson
4-5, LVCC N253 Viximo WB,N258 Fandango, Flixster, Freeverse,N261 TiVo
5-7:30, LVCC N262 P2P Cocktails
4:15-5:30, LVCC Central Hall 14200 – Sony press event
6:30-7:30, Hilton Center – Keynote – Steve Ballmer, Microsoft

Th 1/7
8-5, LVCC S229, V Titian 2202 -press room open
8:30, Hilton Theater – Keynote, Alan Mulally, Ford
10-6, Exhibit Hours
10-12, Hilton Shimmer Cabaret – Jen-Hsung Huang, NVIDIA press event
10-11, LVCC S227 DISH press event, S224 4G Verizon, Samsung, Clearwire
10-12, LVCC N250* Autonet, Pandora
10:30, LVCC N264* CEA Outlook, , N255* Kodak, Scoble
10:30-11:30, LVCC N256 AVOD, TiVo, Panasonic, N259 DISH, Merv Griffin, Starz
11-12, LVCC N253* ABC, LeapFrog, Vtech, Build-A-Bear, Lunch
11:20-12:10, LVCC N260* 3D – WB, Disney, CinemaNOW, Dolby
12-1, LVCC N254 Autonet, N259 Hearst, Rovi, N262* WaPo, N256 Roku, Z, Intel
12-1, LVCC S224 EA, RIM, ATT, TI, Sony
12:20-1:10+, LVCC N260* 3D RealD, LG, Panasonic, Sony, N253* MyYearbook
1:30-2:15+, LVCC N250* CBS counting viewers, N262* CBS, Pampelmoose
1:30-2:30, LVCC N259 Lionsgate, YouTube, FB, Fox, Disc, N261 Fremantle
2-3, LVCC N253* Cartoon Network, PBS, Nokia
2:30-3:20, LVCC N260* Y!, NBCU, Vizio, WB, DIVX
3-4, LVCC N259 Interactive – Sony, Sharp, Y!, N256 LG, Samsung, Sharp, Panasonic
3-4, LVCC S224 Netbooks – Lenovo, Laptop Mag, Intel, Microsoft, AMD
3-5, LVCC N253* Toy Demos, KAPi Awards – Sesame Workshop
3:45-4:30, LVCC N250 Monetizing Content – Tubefilter, FOD, NBCU, CJP
4:30-5:30, LVCC N250* CESup Search – TiVo, CBS, CTAM
4:30-5:30, Hilton Theater – Keynote, Paul Otelini, Intel
5-6, LVCC S227 – Sanyo press event
6-7, LVCC N237* CESup Reception
7-9, LVCC MGM shuttle* Tour of CBS Television City
6-10, Wynn Lafite Ballroom – Showstoppers (invite only)
6:30, Mandalay Bay – Tech & Engineering Emmy’s, events@emmyonline.tv

F 1/8
TBD AllThingsD short program
8-5, LVCC S229, V Titian 2202 -press room open
8:30-9, LVCC N250* Ben Silverman, Electus
9-10:15, LVCC N250*Illeana Douglas, Thomas Schlamme,ShoeMoney,NBCU
9-11, LVCC N262* MommyTech-GMA, Tina Sharkey, BabyCenter, N260 HBO
9, Hilton Theater, Keynote – Olli-Pekka Kallasvuo, Nokia
9-6, Exhibit Hours
10:30-11:30, LVCC N250* Scripps, NBCU, N253* EnergyTech
11, Hilton Theater, Keynote – Dr Paul E Jacobs, Qualcomm
11:30-12:30, LVCC N250* Ken Howard, SAG, Sony, LG, Nielsen
12-1, LVCC N262* Lunch – MySpace, N255* FCC Chair, N261 Bravo, N259 FLO TV
12-1, LVCC S225 Powermat, S224 Handango, ATT, Intel, Samsung
1-2, LVCC N262* Mommy Memorykeepers – Eye-Fi, N255* CinemaNOW
1:30-2:30+, LVCC N262*OnStar,Fox,N261 Z, Arts&Labs,N259 Metacafe,Redbox,JWT
1:30-2:30, LVCC S224 Untethering TV – Qualcomm, Broadcom, Sony
3-4, LVCC S224 ION, FLO TV, MobiTV, NatGeo, LG, S225 Samsung
3-4, LVCC N260 GPS Garmin, TomTom, N261 Lionsgate, MSNBC, N259 Blip.tv
3:30-4:15-5, LVCC N262* Marketing to Digital Moms/Gala Product Showcase – Kodak
4, Hilton Theater – Keynote – Zhou Houjian, Hisense
4:30, LVCC South Hall EHX CE PRO reception
6-7, LVCC North Hall – Kenwood press event
*****
2:30-7:30, V Ballrooms 3001-3101 – Digital Media Insider sessions/awards party
3, V Casanova 501 – Shuttle press event, wearenotalienbware.com
5:30-8:30, Atomic Museum, It Won’t Stay in Vegas party
TBD Paris Hotel, Monster 2010 Dealer Awards – John Legends Concert (invite)

Sa 1/9
8-5, LVCC S229, V Titian 2202 -press room open
9-6, Exhibit Hours
10:30-11:30, LVCC S224 Revision3, N261 Big Fuel, N255* Last Gadget Standing
11, LVCC South Hall Lobby 3 CNET Stage – Best of CES
12-1, LVCC N260 Napster
1:30-2:30, LVCC N258 Warren Packard, DFJ, Kuk Yi, Best Buy, S224 Sprint, Comcast
2:15-5:30, LVCC N253* Silvers Summit Gadgets – Fox
3-4, LVCC N260 Netbooks – Harris Interactive

Su 1/10
8-3, LVCC S229, V Titian 2202 -press room open
9-4, Exhibit Hours

*FREE
**Shuttles:  http://cesweb.org/docs/2010_CES_Shuttle_Map_for_CESweb.pdf
***Maps: www.cesweb.org/exhibits/facilities/default.asp,  http://www.cesweb.org/docs/2010_CES_Show_Locations_Map.pdf
*** Parties:  http://www.thomas-pr.com/01/ces2010.html


After hearing more about the Roku channel program at my recent Smarter TV event, I just had to check it out, so they lent me a demo and I have since fallen in love with it.  Out of the box it was a delight – I put the batteries in the remote, plugged in the cables, AC adapter and ethernet (it also has wifi), found the onscreen instructions on Video 2, typed in codes at netflix.com/activate, pandora.com/roku, and that’s it – within minutes, for free, I was watching Leo Laporte and Kevin Rose. Simply put, the Roku channel program enables indie content producers to extend their reach into the living room, and although Roku does not offer a payments platform/apps store like Boxee will have mid-2010, Roku does allow content producers to monetize via subscription, PPV and ads outside the box.  The pre-rolls for TWiT play beautifully. Content producers, take note – the field for quality content is wide open. Blip.tv has a couple of shows up like All’s Faire, Digits, and Meet the Mayfarers but whole genres are still empty, and even the very popular Beet.tv is not yet streaming through Blip’s news.  There is a great potential for content producers to build audience and for audiences to discover fresh content. Star-studded sponsored sitcoms like EasyToAssemble and talking heads networks like FORA.tv would do well on Roku. Aside from the Channel Store, Roku is a cheap way to view Netflix Instant Watch, starting at just $79, the next step up is $249+ for TiVo, $199++ + $50/year for Xbox, $299 for PS3, and more for Yahoo! Connected TV. Even D-Link is not predicting a sub $100 price for it’s Boxee box.  And Netflix itself is a deal at only $8.99/month for unlimited streaming on six devices plus one-DVD-at-time.  Similar to its competition but with free access, Roku also offers Amazon VOD, Pandora, Flickr, and Facebook Photos. If you’re a content producer looking for a great gift for mom this holiday season, get your content up* on Roku and send her a box!

*SDK to be published later this week.  Right now interested content owners can contact partners@roku.com.


SD Forum is holding their Business of New Media event today on the Microsoft campus in Mountain View.  If you have IE or Firefox you can watch it here: mychannel.dyyno.net/sdforum.  Below is the summary of @SDForum tweets:

Mike McGuire, Gartner
There is a lot of money out there for social media, but it’s only going to certain companies.  Despite attempts for legitimate content distribution online, a lot of people still aren’t paying.  From a media company perspective – they need to protect existing revenue streams from DVDs and traditional distribution.  Lots of headlines for mobile/online TV, but its revenue is still just a sliver of the overall market.  Magazines don’t want to put decades of layout and design and try to interpret it for the a tiny mobile phone screen. The way TV understands a view is very different from how we understand number of viewers online.  Copyright law and regulations can never keep up with technology.  The new format for content will be a menu of streams.  When things move online, content creators lose track of where they’re getting revenue from.  There’s opportunities for more legitimate online growth, which will help quell pirated content.  Tools that recommend and discover content for consumers has large potential.  There is no free content of any particular value.

Tom Conrad, Pandora
Jonathan Flesher, Zynga
Philipp Schloter, Nokia Point & Find
Mike Sego, Gaia Online
Joel Toledano, Krillion
Alison van Diggelen, Fresh Dialogues
Pandora sees their competition as radio. 95+% of revenue is advertising, because people expect radio to be free and add supported.  Business model is free for consumers, but use it as a platform for lead generation, revenue sharing, etc.  Advertising is up again as revenue for Gaia Online – this time in the form of sponsorships.  They say “fail fast” to learn mistakes early.  If you delight your customer, they will pay you money.  Ghetto-testing = test out new things in 24-48 hours, instead of multi-month cycles.  Companies struggle to understand what it takes to execute an ad-based revenue company then blame it on ad-spending.  Free-to-join and micropayments avoid friction with customers by putting spending on their terms.  Zynga exec hates golf, but goes anyway to be social. Opportunities abound to bring online social to the real world.  Hundreds of open job positions.

Jason Lopatecki, TubeMogul
John Mellor, Adobe
Dennis Mortensen, Yahoo
Matt Reid, IMMI
Ian Swanson, Sometrics
Anthony Ha, VentureBeat
1:1 marketing is essential, whether it’s befriending someone on Facebook, or some other method.  People who are under 35 don’t care about privacy. Online media profitability, our technology will get there before we do psychologically.  75-year old grandma buys a Facebook cow through her online Netflix account. People do pay for online goods.  There’s a lot of ways to get ads watched, besides just putting in front of good content.

Gene Alston, PayPal
Gurbaksh Chahal, gWallet
George Garrick, Offerpal
Ted Sorom, Rixty
Michael Montgomery, Montgomery & Co.

The US is late to the game in prepaid models. Economy shifting to true cash over credit cards.  Over 90% of people will use your online games for free, but you’ve engaged a huge audience that are now customer prospects.  If Facebook is the medium everyone is on, why wouldn’t advertisers want to connect there?  Quality goes out the window when success seems automatic.  Companies grow so fast, so quick, quality doesn’t come into play until they go IPO and need to follow good business practices.  As social media companies grow, they lose their demographic focus.  25% of US households don’t have credit cards.  Demographics for online currency is sweet amongst young males and mid-40s.

Noah Wardrip-Fruin, UCSC
Raj Jaswa, Dyyno
Yair Landau, Mass Animation
Amy Love, PicScout
Ben T. Smith IV, MerchantCircle
Sharon Wienbar,
Scale Venture Partners
Typical CGI film takes 5-7 years to make with a 4-year expensive production process.  Use to be 20 sound studios in Manhattan, and now there is one, because you can create quality audio on your laptop.  Today’s consumers are empowered with high quality media capabilities, creating huge market shifts.   Yellow pages monopoly is threatened when local merchants gain their own publishing capabilities.  Communities can self-police if you hand them control.  People like having a strong point of view. Despite best efforts for “friendly voting” communities really do bring the best content to the top.  Anything done by committee is a camel.  There is no quality on Facebook. There is massive success but people’s quality standards are very low.  Low-end content creators will be weeded out in the coming years. Quality will prevail.  Crowdsourcing doesn’t change the volume of revenue coming in, but shifts who is earning it.  There will always be small thieves, but if there are big ones, that’s when you take em down.  Piracy fear has held back digital distribution of movies in a very powerful way.  The biggest digital distribution for movies online is iTunes, and literally, nothing else matters.  Yair Landau supports crowd sourcing over outsourcing: more focus and enthusiasm.  Next paradigm shift in content distribution, bloggers go from text to video blogs.  Mobile PDAs are right up there with the internet in innovation – turns taxi waiting into email time.  Mobile content distribution is like a retail store. The best shelves sell the most product.  App store SEO experts is a new industry now.  The best answers to questions about 50 years in the future are usually found on Star Trek.  In the future we will need “mind wave” filters when computers and game operate based on our thoughts.

Peter Horan, Goodmail Systems
Whether it’s the best of times or worst of times, what really matters is where you sit and which hand you play.  For the last four years the market has been crowded by junk cheap ad impressions.  In today’s media landscape, advertisers win, old-school media fails.  Brands are not built by people who are luke-warm about you, but people who LOVE your company. The sooner your startup gets cash flow positive, the sooner you can be free.

Andrew Braccia, Accel Partners
Tim Chang, Norwest Venture Partners
Michael Kim, Rustic Canyon
Richard Yen, Saban Ventures
Kelly Porter,
Woodside Capital Partners
Too much capital has created over-evaluations in the venture market.  In 2010 startups will need to be focused on doing more with less money. Lightweight, fast, startups will win the day.  The venture model is broken. There is too much money in and not enough coming out.  Smaller funds for bootstrapping startups are growing, but not a threat to larger VCs.  How often do you see an entire $250 million market form over 18 months led by three companies like social gaming?  The social media market is fickle and rapidly changing, because it’s easy for consumers to click, but also easy to click away.  VCs and startups help big companies fill gaps they can’t fill themselves.  Chasing hype is a quick way to lose a lot of money, investors need to stick with what they know.  Unprofitable companies can be great acquisitions if they fill a critical need for larger companies and lead their space.

Guy Kawasaki, Alltop
Sharon Waxman, The Wrap.com

On the future of content…the trick to venture capital is “get lucky.”  We still need professional journalism.  If professional journalism is so powerful, why aren’t people willing to pay for it?  TIME and Newsweek are the walking dead. I don’t think they have a future.  If newspapers are going to survive, they will have to charge for their content but can’t imagine people paying for content, unless it comes in a cool Apple Kindle-like device. Government funding should not be taken off consideration for sustainable investigative reporting.  Most people 40 and over are risk adverse, but a lot of bright 20-somethings will take risks with online tools.


Tu 12/8
FUTURE OF FILM

Sheraton Delfina, Santa Monica
www.lafilmconference.com

Paula Wagner, Chestnut Ridge Productions
We have led technology and we have been led by technology.  Let’s make movies not scripts.  We need a more collabarative environment in entertainment.  Movie business model to increasingly work more on spec: from writers to directors to actors… Less upfront cash.  If creatives get paid from ’successful results,’ the accounting needs to detoxify. Real costs have been artificial for some time.  People who figure out the monetization of new media will be stars.  There is too much content choice.  New world: RED camera, Redbox, red ink…  ± 80% DVD carveouts = sequels and big budgets.  How do you make movies more engaging – two-way cinema?  An agent’s job is not to just get the client some jobs. An agent’s job is to advise the client.  This is not the time to come into the film business to get rich quick.

Darcy Antonellis, WB, Chris Carey, Paramount, Ed Leonard, Dreamworks Future of Film is in the democratization of the creation and distribution process. The Hollywood walls will come down.  Warner Brothers CTO is a big proponent on innovating with cloud computing:  Do you have to be sad for you to say goodbye?  Static problem solving: that world is gone…removing the middle between technology and art. Fx heavy films, event films have strong marketing potential.  Talking about content locker access / own, rent, stream, etc – in the cloud.  If the content becomes readily avaliable, will distribution no longer be (the other) king?  Actors pop in 3d, become more than we want to know.  3D panels are a true game changer. The whole darn experience is about to be reinvented.  3D and holograms are not sci-fi, it’s reality now, will change entertainment experiences forever.  Processing power dramatically increasing next few yrs + transforming film production techniques.  Search, recommendation & social media are the new opportunities for the future of film.  Widgetizing of the Internet on the TV screen will be a game changer.

Rick Nicita, Morgan Creek, Lisa Schwartz, IFC, Oren Peli, Paranormal Activity
Oren – We went over budget.  Made film with $15,000, currently billing $120mm.  A middle film is a $50mm bet.  Marketing strategy:  CYA.

Jonathan Barzilay, FLO TV, Frank Chindamo, Fun Little Movies, Shashi Fernanda, Saffron, Daniel Tibbets, GoTV Networks, Ned Sherman, Digital Media Wire
GoTV content team produces 600-800 original short-form episodes per month. Biggest problem in film finance today? Not the credit crunch, it’s the utter lack of domestic distribution for non-blockbusters.  FLO TV: Our kids programming, live sports and news events most successful on mobile.  QED’s Bill Block on paying talent: We need to reward today’s performance, not yesterday’s, and have a transparent back end.

Screening of Avatar 3D in Panasonic Truck

Mark Horak, Warner Home Video, Jamie McCabe, 20c Fox, John Rubey, AEG, Simon Swart, Fox Home Entertainment, Blair Westlake, Microsoft Warner Home Video: Blu-ray made up 14% of our packaged disc sales on Black Friday. It was 9% leading up to it. Fox VOD is up over 100%.  Avatar is gonna break new ground. Succeeds in piercing screen. Consumers have clearly embraced 3-D.  Key benefit of day-and-date video and dvd release is maximizing marketing spend. Microsoft has roughly 85 employees to deal with digital piracy.

Sandra Aistars, Time Warner, Claudia Ceniceros, CSMG, Sibyl Goldman, Y!, David Straus, Withoutabox, Ken Rutkowski, KenRadio  Take ownership of your audience & use that to grow your distribution.  EST and VOD will continue to grow. 2010 is when we actually begin to see a market for 3D.  Independent filmmakers will find new audience and new mode of distribution online.  Next Year:  we will find a way to monetize effectively.  High-quality content + right environment + data = high CPM.

David White, SAG, Jay Cohen, Gersh, Ruth Fisher, Gibson, Lindsay Connor, Manatt..
SAG – With the emerging business and distribution models, we need to figure out how we ensure a pool of talent.  My hope is that we get back to the grand bargain that we had: Looking out longterm for the health of the industry.  With each one of these deals, we are incrementally pushing forward the future of the industry.  It’s better for the industry if we are all talking to each other early and more often.  Manatt – One of the most unusual effects of having Wall Street money come into Hollywood has been increased transparency.  Future: We’ll see an odd combination of consolidation and fragmentation at the same time. Foreign investment will increase next year.  Gersh - We go directly to advertisers who used to sponsor shows. Now they spend the same money, but they own show. Day-and-date will be more prominent on the independent side.  Gibson - We are gonna see a lot more deals with combining of assets.

*UK govt can assist w/co-pros, partnering, & finance to develop intl strategy.


San Fran Music Tech is live today 9-11:30, 1-6 at http://www.justin.tv/richreader.  Follow at #sfmusictech, #sfmt.  Here are the notes from the first panel.

Meet The Press
Jon Healey, LA Times – Moderator
Artists need to soak the demand curve from those who care, they’re the ones who will pay the most.  Sweet spot on Amazon is $4-5.  Press can help artists with click and buy on name, links to streams/shopping cart, concert listings.  Interesting new business models include Guvera, a place for brands to giveaway music encouraging fans to associate music with brand goodness, what will BMW buy me today?
Paul Reskinoff, Digital Music News- Certain bloggers, influencial analysts become trusted voices, break news, spread opinion.  Follows David Pakman, former CEO eMusic now VenRock partner, Michael Arrington, TechCrunch, Eric Garland, BigChampagne, Bob Lefsetz.  The value of a download to fan is appraoching $0.02 – $0.03 cents, hard to build business $1.29 download, when the wholesale cost of a stream is $0.03 the operating structre has to be smaller, labels need to shrink footprint.  Find aggressive press teams that pitch heavily get ink.
Celia Hirshman, KCRW On The Beat – Not a journalist but have been in music business along time, never takes pitches from publicists, reads everything in the music press, really likes SXSW Daily Chord as an aggregator of music stories, oddities about things reported, write about industry games played, boutique cottage industry middle class wide open to any artist but artists are not living off what they do. Tech companies with low overhead faring better.  Music labels used to finance music videos as promotion to sell records so MTV got content free, now every 3min someone entering the business, labels more cautious about giving away the rights, iTunes once had 90% of the business, now has 60%, Apple makes a forutne on hardware, digital downloads are not the future.  In the past 7 years music has become a loss leader at pennies per unit, $0.05 unit, even at a 7th of a 7th percent labels will never go out of business because they have the rights in perpetuity, but $ will go down, need uniform way to count downloads.
Michael Masnick, Techdirt – Some news sourced from trusted readers, classic sources news.com, wired.com, hypebot, Michael Scott’s @copyrightlaw, using RSS less and twitter more, no more doom and gloom in industry, Topspin and Kickstarter are doing amazing things for direct to fan. Corey Smith built up huge audience doing live shows, giving away stuff for free. Jonathan Coulton too.  Lala had great pr but would rewrite story every six months, hybrid streaming and pay per didn’t work, most never bought a song on lala, personally still buy cds.  Music retail is a loss leader business. Apple sells iPods iPhones, don’t make money on the music, Jobs admitted it’s a loss leader, for Walmart, Best Buy too, gets you in the store to buy higher margin items. EMI, Sony, UMG, WMG need to go out of business.  There are lots of ways to make money that don’t involve selling music directly e.g. live shows ticket sales.  Nine Inch Nails has 5 different levels fans can support $5 download, $10 cd, $300 box set signed by artist, sold 2500 in 30 hours, made $1.6mm in just 1 week.  Matt Ebel offers $5-$15 monthly subscriptions to backstage pass, Ian Rogers said some Topspin artists average $100 per transaction, $22-23 average across all artists.
Ben Parr, Mashable – follow 250 startups/founders of Mint, Flickr, Hunch, like John Batelle, find the insights and analysis raw.  Over the past few months, seen firesales of imeem, ilike, lala, streaming music is a bad business. Companies need to lower their burn rates and  make more money than they spend. Music labels charging too much, big companies ruling with an iron fist, will have power 5-10 more years, artists not making money, pennies to $0.05 unit. Spotify will have to raise a ton of money to pay for licensing deals. Pandora and last.fm everyone listens noone buys.  Things will change with Paypal/FB making it easy to pay for anything anywhere with a click with Paypal X ID and Facebook credits with FB Connect, Google and Apple at some point too. For artists, since its about a penny a piece diversification works: Vevo, YouTube, downloads, live streams.  Traditional media has transformed, editorial has moved on to blogs and online publications.
David Downs, Rollingstone Freelancer – Scans the DailySwarm along with 400 columnists/media names every day, never get to zero in Googel Reader, A1 folder gets read everyday.  Really like what Stones Throw Records are doing out of Oxnard, build strong fan connections, run a tight ship, stay low to ground, put on shows.  Soon we’ll be texting soda machine, easier than buying online.  Likes how Pitchfork uses lala to put streams at bottom of posts.

Sandy Pearlman and 3eb coming up.  Here is the rest of the day:

M 12/7 9-6
SF MUSICTECH SUMMIT

Hotel Kabuki, 1625 Post, San Francisco
www.sfmusictech.com

8:00 – 9:00 AM Registration & Breakfast
9:00 – 9:15 AM
Sakura Room
Welcome & Opening RemarksBrian Zisk – Executive Producer, SF MusicTech Summit
How Technology Shapes the Hits
Jay Frank – Author, “Futurehit.DNA” / SVP of Music Strategy for Country Music Television, a division of MTV Networks
9:20 – 10:20 AM
Sakura Room
Meet the PressDavid Downs – Freelance writer
Michael Masnick – Techdirt, Founder
Ben Parr – Mashable, Co-editor
Paul Resnikoff – Digital Music News, Founder & Publisher
Celia Hirschman – KCRW: On the Beat
Moderator: Jon Healey – LA Times, Editorial Writer
9:20 – 10:20 AM
Spring Room
CLE: Digital Licensing DollarsDavid Basskin – Canadian Musical Reproduction Rights Agency (CMRRA), President
Ned Hearn – Law Offices of Edward R. Hearn
Jonathan Earp – IODA, VP of Legal Affairs
David Kostiner – Counsel LLP
Moderator: Elliot Cahn – Attorney/Manager
ATTORNEYS: This panel is approved for 1 hour of MCLE credit by the State Bar of California. Sign-in required.
9:20 – 10:20 AM
Osaka Room
Devices, Deals & MusicDarryl Ballantyne – LyricFind, President & CEO
Jeff Sass – Myxer, VP of Business Development
Tim O’Brien – Tapulous, Head of Business Development
Roy Kosuge – Heatwave, Business Development Consultant
Moderator: Dave Ulmer – Sr. Director Multimedia, Motorola
10:20 – 10:30 AM Coffee & Tea Break – Sponsored by MOG
10:30 – 11:30 AM
Sakura Room
Music in Games: Beyond Pattern MatchingMichael Donahoe – Bitmob, Staff Writer/Producer
Chris Tremmel – Luxoflux/Activision, Creative Director
Anthony Castoro – Heatwave, Co-Founder
Wilson Kriegel – Outspark, VP of Marketing, Business Development & Ad Sales
Moderator: Chris Kohler – Wired.com Gamelife blog
10:30 – 11:30 AM
Spring Room
Getting to PopularDavid Katznelson – Birdman Recording Group, President
Zoe Keating – Cellist
Matt Goldberg – VolumeEleven.net, Co-founder
Emily White – Whitesmith Entertainment, Co-founder
Davis Powers – Current TV, VP of Music Programming
Moderator: Francis Ten – West Indian Girl / Lusso Lab
10:30 – 11:30 AM
Osaka Room
Convergence MarketingDavid DeVore – FanMail Marketing, General Manager
Naveen Jain – SparkArt, Founder & CEO
Adam Zbar – Zannel, CEO
Bryn Boughton – Iris Distribution, CMO
Heidi Richman – HRMP Lifestyle Marketing & Promotion
Moderator: Christopher Buttner – PRThatRocks.com, Founder/President
11:30 – 1:00 PM Lunch Break
1:00 – 2:00 PM
Sakura Room
Google Keynote PanelKeynote: RJ Pittman - Google, Director Product Management
Ali Partovi – MySpace, SVP of Business Development
Tom Conrad – Pandora, CTO
Craig Palmer – President, Gracenote
RJ Pittman – Google, Director Product Management
Zahavah Levine – YouTube, General Counsel
1:00 – 2:00 PM
Spring Room
Snapshots – Sitting Down With InnovatorsConstantine Roussos – Founder & CEO, .music
Jean Cook – Future of Music Coalition, Interim Executive Director

Steve Lampen – Belden Wiring, Multimedia Technology Manager

Sandy Pearlman – Legendary Music Producer / Schulich Distinguished Chair at McGill University / National Recording Preservation Board of the Library of Congress
Host: Celia Hirschman – KCRW / One Little Indian / Downtown Marketing

1:00 – 2:00 PM
Osaka Room
Music Metadata
Rob Kaye – MusicBrainz, Founder & Lead Developer
Maureen Droney – Sr Executive Director, Producers & Engineers Wing, The Recording Academy
Ron Suarez – LoudFeed, CEO & President
Stephen White – Vice President, Product and Content Management
Moderator: Michael Papish – Media Unbound, CEO & Co-Founder
2:00 – 3:00 PM
Sakura Room
Demos & Presentations
Larry Marcus – SoundHound
Ethan Diamond – Bandcamp, Founder & CEO
Tom Brophy & Todd Sun – Getplaylists
Lucas Gonze – Playdar
Marc Rubenstein – Pig Light Show, Owner
Host: Meliza Solan – Vator.tv, Producer
2:00 – 3:00 PM
Spring Room
Live Events
Zack Darling – Innovative Promotional Design & Event Production – Mystic Beat Lounge, Harmony Festival, Burning Man Festival, Earthdance Festival, Decadance, Inflatable Arts
Karl Wente – The Concerts at Wente Vineyards
Michael Feferman – C 3 Presents
Moderator: Jon Luini – Chime Interactive
2:00 – 3:00 PM
Osaka Room
The Use and Creation of APIs
Andy Gadiel – JamBase, Founder & President
Brenden Mulligan- Artist Data, President/Founder
Lee Martin – Silva Artist Management, New Media Overload
Moderator: Gabe Benveniste – SonicLiving, Founder / CEO
3:00 – 3:30 PM Afternoon Snack Break
3:30 – 4:30 PM
Sakura Room
Funding
Ethan Jacks – Silverwood Partners
Larry Marcus – Walden VC
Mika Salmi – Angel Investor
Mark Sugarman – MHS Capital
Moderator: Jeff Yasuda – Blip.fm
3:30 – 4:30 PM
Spring Room
Studio Production & Mastering
Gavin Lurssen – Lurssen Mastering, President
Elliot Mazer – Reid Productions, Producer
Steven Halpern – Inner Peace Music, Composer, Recording Artist, Producer
John Cuniberti – Recording, Mixing, Mastering
Moderator: Ken Walden – Secrets of the Pros, Owner
3:30 – 4:30 PM
Osaka Room
Social Games & Music
Andrew Lee – JamLegend, Co-founder & CEO
James Miao – thesixtyone, Co-founder
Charles Huang – Guitar Hero, Co-Founder & EVP Business Affairs
Josh Hubball – Conduit Labs
Moderator: Steve Jang – Entrepreneur / Startup Advisor
4:45 – 5:40 PM
Sakura Room
Social Networking: The Future For Musicians
Dave Allen – Pampelmoose / Fight / Gang of Four, Founding Member
Tim Quirk – Rhapsody, VP of Programming
Sebastian Keefe – Family of the Year, Musician
Anthony BattBUZZMEDIA, Founder & Chief Creative Officer
David Hyman – MOG, Founder / CEO
Moderator: Theda Sandiford – Theda Dotcom LLC, President
4:45 –5:40 PM
Spring Room
Elevator Pitches
Starring YOU!
All are welcome to stand up and present an up to 1-minute pitch about their company or idea, to connect with others who may want to work with you.
Host: Brian Zisk – Executive Producer, SF MusicTech Summit

5:40 –6:00 PM
Sakura Room
Special Presentation
Stephan Jenkins – Third Eye Blind 3eb / truemeaning
6:00 –8:00 PM
Sakura Room
Cocktail Party!
Sponsored by: LyricFind / Wente Vineyards
Special visual presentation by: Marc Rubenstein, Pig Light Show

Probably one of the hippest music conferences earlier this year was the SanFranMusicTech conference that packed 600 into the swanky Kabuki at 1625 Post in San Francisco.  Well they’re back by popular demand this Monday with Third Eye Blind – how cool is that!  There will be live streaming on the site at www.sfmusictech.com and you can follow along on Twitter at #SFMT.  On Tuesday, VentureBeat delivers DiscoveryBeat workshops for developers seeking to chart in the apps stores.  Best kept secrets shared by Playfish, Playdom, Zynga, RockYou, IGN, SGN, Smule, ngmoco…looks pretty awesome.  Not sure of the hashtag, guessing it’s #DB.  For those of you looking for money, the place to be is on Sand Hill Road for two fantastic days of the AlwaysOn Venture Summit, they’re using VSSV on the site so I’m assuming #VSSV is the hashtag, and they usually live stream.  And then on Friday at Microsoft, SD Forum hosts the Business of New Media:  Where’s the Money with Tim Chang, Guy Kawasaki, Zynga, Gaia, Yahoo!, The Wrap.. .also no official hashtag yet, not even attempting to guess this one.  For those of you in LA, Digital Media Wire’s Future of Film at the Sheraton Delfina in Santa Monica – recap AFM, prep for EFM, and meet all the key players – the lineup looks incredible. Follow at #FOFILM.  Agendas are posted below:

M 12/7 9-6
SF MUSICTECH SUMMIT

Hotel Kabuki, 1625 Post, San Francisco
www.sfmusictech.com

8:00 – 9:00 AM Registration & Breakfast
9:00 – 9:15 AM
Sakura Room
Welcome & Opening RemarksBrian Zisk – Executive Producer, SF MusicTech Summit
How Technology Shapes the Hits
Jay Frank – Author, “Futurehit.DNA” / SVP of Music Strategy for Country Music Television, a division of MTV Networks
9:20 – 10:20 AM
Sakura Room
Meet the PressDavid Downs – Freelance writer
Michael Masnick – Techdirt, Founder
Ben Parr – Mashable, Co-editor
Paul Resnikoff – Digital Music News, Founder & Publisher
Celia Hirschman – KCRW: On the Beat
Moderator: Jon Healey – LA Times, Editorial Writer
9:20 – 10:20 AM
Spring Room
CLE: Digital Licensing DollarsDavid Basskin – Canadian Musical Reproduction Rights Agency (CMRRA), President
Ned Hearn – Law Offices of Edward R. Hearn
Jonathan Earp – IODA, VP of Legal Affairs
David Kostiner – Counsel LLP
Moderator: Elliot Cahn – Attorney/Manager
ATTORNEYS: This panel is approved for 1 hour of MCLE credit by the State Bar of California. Sign-in required.
9:20 – 10:20 AM
Osaka Room
Devices, Deals & MusicDarryl Ballantyne – LyricFind, President & CEO
Jeff Sass – Myxer, VP of Business Development
Tim O’Brien – Tapulous, Head of Business Development
Roy Kosuge – Heatwave, Business Development Consultant
Moderator: Dave Ulmer – Sr. Director Multimedia, Motorola
10:20 – 10:30 AM Coffee & Tea Break – Sponsored by MOG
10:30 – 11:30 AM
Sakura Room
Music in Games: Beyond Pattern MatchingMichael Donahoe – Bitmob, Staff Writer/Producer
Chris Tremmel – Luxoflux/Activision, Creative Director
Anthony Castoro – Heatwave, Co-Founder
Wilson Kriegel – Outspark, VP of Marketing, Business Development & Ad Sales
Moderator: Chris Kohler – Wired.com Gamelife blog
10:30 – 11:30 AM
Spring Room
Getting to PopularDavid Katznelson – Birdman Recording Group, President
Zoe Keating – Cellist
Matt Goldberg – VolumeEleven.net, Co-founder
Emily White – Whitesmith Entertainment, Co-founder
Davis Powers – Current TV, VP of Music Programming
Moderator: Francis Ten – West Indian Girl / Lusso Lab
10:30 – 11:30 AM
Osaka Room
Convergence MarketingDavid DeVore – FanMail Marketing, General Manager
Naveen Jain – SparkArt, Founder & CEO
Adam Zbar – Zannel, CEO
Bryn Boughton – Iris Distribution, CMO
Heidi Richman – HRMP Lifestyle Marketing & Promotion
Moderator: Christopher Buttner – PRThatRocks.com, Founder/President
11:30 – 1:00 PM Lunch Break
1:00 – 2:00 PM
Sakura Room
Google Keynote PanelKeynote: RJ Pittman - Google, Director Product Management
Ali Partovi – MySpace, SVP of Business Development
Tom Conrad – Pandora, CTO
Craig Palmer – President, Gracenote
RJ Pittman – Google, Director Product Management
Zahavah Levine – YouTube, General Counsel
1:00 – 2:00 PM
Spring Room
Snapshots – Sitting Down With InnovatorsConstantine Roussos – Founder & CEO, .music
Jean Cook – Future of Music Coalition, Interim Executive Director

Steve Lampen – Belden Wiring, Multimedia Technology Manager

Sandy Pearlman – Legendary Music Producer / Schulich Distinguished Chair at McGill University / National Recording Preservation Board of the Library of Congress
Host: Celia Hirschman – KCRW / One Little Indian / Downtown Marketing

1:00 – 2:00 PM
Osaka Room
Music Metadata
Rob Kaye – MusicBrainz, Founder & Lead Developer
Maureen Droney – Sr Executive Director, Producers & Engineers Wing, The Recording Academy
Ron Suarez – LoudFeed, CEO & President
Stephen White – Vice President, Product and Content Management
Moderator: Michael Papish – Media Unbound, CEO & Co-Founder
2:00 – 3:00 PM
Sakura Room
Demos & Presentations
Larry Marcus – SoundHound
Ethan Diamond – Bandcamp, Founder & CEO
Tom Brophy & Todd Sun – Getplaylists
Lucas Gonze – Playdar
Marc Rubenstein – Pig Light Show, Owner
Host: Meliza Solan – Vator.tv, Producer
2:00 – 3:00 PM
Spring Room
Live Events
Zack Darling – Innovative Promotional Design & Event Production – Mystic Beat Lounge, Harmony Festival, Burning Man Festival, Earthdance Festival, Decadance, Inflatable Arts
Karl Wente – The Concerts at Wente Vineyards
Michael Feferman – C 3 Presents
Moderator: Jon Luini – Chime Interactive
2:00 – 3:00 PM
Osaka Room
The Use and Creation of APIs
Andy Gadiel – JamBase, Founder & President
Brenden Mulligan- Artist Data, President/Founder
Lee Martin – Silva Artist Management, New Media Overload
Moderator: Gabe Benveniste – SonicLiving, Founder / CEO
3:00 – 3:30 PM Afternoon Snack Break
3:30 – 4:30 PM
Sakura Room
Funding
Ethan Jacks – Silverwood Partners
Larry Marcus – Walden VC
Mika Salmi – Angel Investor
Mark Sugarman – MHS Capital
Moderator: Jeff Yasuda – Blip.fm
3:30 – 4:30 PM
Spring Room
Studio Production & Mastering
Gavin Lurssen – Lurssen Mastering, President
Elliot Mazer – Reid Productions, Producer
Steven Halpern – Inner Peace Music, Composer, Recording Artist, Producer
John Cuniberti – Recording, Mixing, Mastering
Moderator: Ken Walden – Secrets of the Pros, Owner
3:30 – 4:30 PM
Osaka Room
Social Games & Music
Andrew Lee – JamLegend, Co-founder & CEO
James Miao – thesixtyone, Co-founder
Charles Huang – Guitar Hero, Co-Founder & EVP Business Affairs
Josh Hubball – Conduit Labs
Moderator: Steve Jang – Entrepreneur / Startup Advisor
4:45 – 5:40 PM
Sakura Room
Social Networking: The Future For Musicians
Dave Allen – Pampelmoose / Fight / Gang of Four, Founding Member
Tim Quirk – Rhapsody, VP of Programming
Sebastian Keefe – Family of the Year, Musician
Anthony BattBUZZMEDIA, Founder & Chief Creative Officer
David Hyman – MOG, Founder / CEO
Moderator: Theda Sandiford – Theda Dotcom LLC, President
4:45 –5:40 PM
Spring Room
Elevator Pitches
Starring YOU!
All are welcome to stand up and present an up to 1-minute pitch about their company or idea, to connect with others who may want to work with you.
Host: Brian Zisk – Executive Producer, SF MusicTech Summit

5:40 –6:00 PM
Sakura Room
Special Presentation
Stephan Jenkins – Third Eye Blind 3eb / truemeaning
6:00 –8:00 PM
Sakura Room
Cocktail Party!
Sponsored by: LyricFind / Wente Vineyards
Special visual presentation by: Marc Rubenstein, Pig Light Show

Tu 12/8
FUTURE OF FILM
Sheraton Delfina, Santa Monica
www.lafilmconference.com

8:00AM – 9:00AM Registration, Continental Breakfast & Networking
9:00AM – 9:15AM Welcome & Introductions
Conference Co-Chair:
Ned Sherman, CEO & Publisher, Digital Media Wire
9:15AM – 10:00AM KEYNOTE INTERVIEW
A Conversation with Paula Wagner,
Founder & Producer,
Chestnut Ridge Productions
Interviewed by:
Neil Stiles, President, Variety Group
10:00AM – 10:45AM PANEL 1: What Does the Future Hold?
In the technological revolution now convulsing the entertainment industry, CTOs are on the front lines. This panel of CTOs and other leading technologists will discuss emerging trends and issues in the technology of content creation, distribution. How do they spot important emerging technologies and trends? What are the big unsolved tech problems facing the entertainment industry? How much forward thinking is enough, and how much is too much? What will define the winners and losers in the years to come?

Panelists
Darcy Antonellis, President, Warner Bros. Technical Operations
Chris Carey, EVP, Worldwide Technical Operations, Paramount Pictures
Ed Leonard, CTO, DreamWorks Animation
Moderator: David Cohen, Associate Editor, Features, Variety

10:45AM – 11:15AM Networking & Refreshment Break
11:15AM – 12:00PM PANEL 2: Game Changers
Hear from some of the most innovative companies in the film industry who are changing the way the business is done from financing to production, marketing and distribution. How are these new Hollywood players changing the business as we know it? This is a panel you can not afford to miss.

Panelists
Rick Nicita, COO/Co-Chairman, Morgan Creek Productions
Oren Peli, Writer-Director, Paranormal Activity
Lisa Schwartz, EVP, Distribution, Ops & Bus. Dev., IFC Entertainment
Moderator:
Steven Gaydos, Executive Editor, Variety

12:00PM – 12:45PM PANEL 3: New Finance Models for the Film Industry
One thing is certain: the industry is changing. As funding sources are shrinking, what are the new finance, production and distribution models that will shape the future? How are international incentives and global considerations fitting into the picture?

Panelists
Bill Block, Founder & CEO, QED International
Jeanette Buerling, President, Magnet Media Group (MMG)
Michael London, Founder & CEO, Groundswell Productions
Jared Underwood, SVP & Manager, Comerica Entertainment Group
Moderator
: Sharon Swart, Senior Editor,
Variety
Tech and Innovation Track

Dialing up the Fourth Screen – Next Wave of Mobile Film and Video Entertainment

This panel of mobile experts will explore the explosive growth of film and video entertainment on mobile devices. Executives at some of the most innovative mobile entertainment firms give their perspectives on the state of the industry. What are the lessons learned and what business models are working at present? How are consumers responding to new product offerings? What are the mobile opportunities for the film industry? What are the technological — and business model — chokepoints to a more robust wireless entertainment experience?

Panelists
Jonathan Barzilay, SVP, Programming & Advertising, FLO TV
Frank Chindamo, President/Chief Creative Officer, Fun Little Movies
Shashi Fernanda, CEO, Saffron Digital
Daniel Tibbets, EVP & Studio Chief, GoTV Networks
Moderator: Ned Sherman, CEO & Publisher, Digital Media Wire

12:45PM – 2:00PM Poolside Luncheon
2:00PM – 2:45PM PANEL 4: How and Why International Markets are Driving the Business Today
It’s no secret that international sales are the driving factor for success in the movie industry today. How is this impacting what films are getting made and the way business is done in Hollywood? How do you craft an international strategy that will ensure success in the movie business today?

Panelists
Ashok Amritraj, Chairman & CEO, Hyde Park Entertainment
Stuart Ford, Founder & CEO, IM Global
Rena Ronson, Co-Head, Independent Film Group, United Talent Agency
Roeg Sutherland, Co-Head, Film Finance Group, CAA
Moderator: Sharon Swart, Senior Editor,
Variety

Tech and Innovation Track

High Def and Beyond – New and Emerging Opportunities for the Home Entertainment Industry

This panel of experts in the home entertainment industry will focus on new and emerging opportunities for the industry with respect to production, marketing, distribution and sales of high definition DVDs, pay-per-view and video-on-demand; Internet video; and digital video. What is the next big transforming technology for home entertainment? How big and how soon will 3D entertainment be a reality at home? How will changes in the sell-through business, the evolving rental model, and the impact of digital delivery affect the home entertainment industry as a whole? What will the eco-system look like 5 years from now?

Panelists
Mark Horak, EVP/GM, WW Ops & New Packaged Media, Warner Home Video
Jamie McCabe, EVP, WW PPV/VOD & EST, 20th Century Fox
John Rubey, President, AEG Network LIVE
Simon Swart, EVP & GM, North America, Fox Home Ent.
Blair Westlake, Corp. VP, Media & Ent. Group, Microsoft Corp.
Moderator: Marcy Magiera, Editor-in-Chief & Associate Publisher, Video Business

3:00PM – 3:45PM Tech and Innovation Track

PANEL 5: Technology and the Big Screen – Changing the Business of Movies
Some of the most influential and innovative minds in the film and digital media industries discuss the impact of new technologies on the film industry. How are content and technology companies working together to build profitable businesses? Topics include new digital distribution technologies for home video content, stereoscopic content (3D) and new business opportunities related to digital projection technologies. The panelists will provide insights on this fundamental transformation of the industry, the technologies that are driving change and the rules of survival in a brave new connected world.

Panelists
Sandra Aistars, Assist. General Counsel for IP, Time Warner, Inc.
Claudia Ceniceros, Sr. Dir., Content Strategy, Cisco Media Solutions
Sibyl Goldman, VP, Entertainment, Yahoo! Entertainment
David Straus, CEO, Withoutabox (IMDb, an Amazon co.)
Moderator
: Ken Rutkowski, Founder & Host, KenRadio Broadcasting

3:45PM – 4:15PM Networking & Refreshment Break
4:15PM – 5:30PM PANEL 6: Dealmakers’ Roundtable
It all starts with the deal. No project — whether film, TV or live event — can go forward until a deal spells out such terms as ownership, compensation and residuals. And on a larger scale, no firm can be formed, merger completed or partnership built until the documents are signed, sealed and delivered. Enter the dealmakers — the men and women profiled who negotiate for their clients, lead their companies, shape the business and turn the wheels of the industry. These key players emerge from myriad sectors and countries, all with one common trait: They show us the money. How do these top dealmakers see the industry’s future?

Panelists

Harold Brown, Partner, Gang, Tyre, Ramer & Brown
Jay Cohen, Head of Film Fin. & Packaging Div., The Gersh Agency
Bryan Lacour, SVP, Union Bank
David White, Nat’l Executive Director, Screen Actors Guild (SAG)
Ruth Fisher, Co-Chair, Media/Ent./Tech Practice, Gibson, Dunn & Crutcher LLP
Moderator: Peter Caranicas, Managing Editor, Features, Variety

Tu 12/8  2:30-7:30
DISCOVERY BEAT

Guide to discovery in the App Store!
Auttomatic Lounge, Pier 38, San Francisco
http://discoverybeat2009.eventbrite.com/

2:30pm – 3:00pm | Registration

3:00pm – 3:05pm | Welcome

3:05pm – 3:15pm | “Make or Break: How to successfully leverage publicity and social media to drive awareness and downloads of mobile apps”

3:15pm – 3:30pm | “Should driving app discovery require hemorrhaging money?”

3:30pm – 3:45pm | “Social Gaming: The evolving technology platform & monetization”

3:45pm – 4:00pm | “Building Social Games: Games at the speed of light”

4:00pm – 4:40pm | “Discovery 1.0: Starting from scratch”

Rand
y Angle (Director of Game Design, SGN)
Julian Farrior (CEO, Backflip Studios)
Ge Wang (Co-Founder, CTO, & COO, Smule – maker of Ocarina iPhone app)
Peter Farago (VP Marketing, Flurry)
Matt Marshall (Editor in Chief, VentureBeat)

With more than 119,000 apps in the Apple AppStore, discovery is a huge problem. Facebook is just as tough. And to make it worse, you’re at a disadvantage because large networks have the upper hand of experience in platform strategy and a louder voice to get their products heard.
• If you’re a two-person garage development shop and starting from scratch, how do you create an app that can go viral?
• If you’re not a giant company, how do you exploit your newness and focus, using the key ingredients of success?
• How can the smaller developers team up with bigger brands that have name recognition? When should they go it alone?
• How do they build a company that bigger investors will notice?
• What are some of the platform tools at your disposal that can be used to get your apps noticed?
• How does discovery fit with the right business model for your app?

4:40pm – 4:55pm | “Super-sizing the app economy by moving it beyond the iPhone”

4:55pm – 5:35pm | “Discovery 2.0: Moving to the next level”

Sebastien De Halleux (COO, Playfish)
John Pleasants (CEO, Playdom)
Roy Sehgal (GM, Zynga & Executive Producer of Cafe World game)
Neil Young (Founder & CEO, ngmoco)
Dean Takahashi (Lead Writer for GamesBeat, VentureBeat)

The social app companies, those successful application companies that came of age on Facebook and the iPhone, have created their own ecosystems with successful titles that feed on each other. Now what do they do?
• How many different types of monetization schemes do they need? What can they learn from the bigger companies?
• Should they recruit executives from the “old world” companies, to help with partnering or organizational discipline?
• What sort of analytics process should they have in place?
• Can anyone catch up with them?
• What will the social/mobile/gaming look like in two years?

5:35pm – 6:00pm | “Discovery 3.0: Bringing in the big guys”

Jon Vlassopulos (CEO, Moderati – maker of the virtual light Zippo iPhone app)
Alex St. John (President & CTO, hi5)
Michael Chang (Founder & CEO, Greystripe)
Lisa Marino (VP Sales, RockYou)
Roy Bahat (President, IGN Entertainment)

Established video game companies and entertainment giants are eyeing the social networking and mobile platforms as a source of future growth. For success, the big guys need to apply the secret ingredients in different proportions.
• How much should they invest in these areas, and how should they do it?
• Which kinds of partners should they recruit? Which business models are the best?
• Who has made the transition already?
• What’s the right mix of social networking, marketing, analytical measurement, advertising and web design ingredients they should apply?

6:00pm – 6:05pm | Closing remarks

6:05pm – 7:30pm | Reception

Tu 12/8 – W 12/9
AO VENTURE SUMMIT

Rosewood Sand Hill, Menlo Park
http://alwayson.goingon.com/ecom/productview/19291

Tu 12/8

8:30am
Ballroom 1
Opening Remarks
Co-Host: Tony Perkins, Founder, AlwaysOn
Co-Host: Arden Pennell, Program Director, AlwaysOn
8:45am
Ballroom 1
Keynote: What is Really Happening to the VC Industry?
Bill Gurley, Partner, Benchmark
9:15am
Ballroom 1
The VC Industry in Transition — What’s Next for Sand Hill Road?Experienced VCs Discuss The Future of the Asset Class, as LPs, Banks and Markets Undergo Changes
Moderator: Steve Morgan, KPMG
Todd Chaffee, General Partner, Institutional Venture Partners
David Cowan, Partner, Bessemer Venture Partners
Dixon Doll, Co-founder & General Partner, DCM
Deepak Kamra, General Partner, Canaan Partners
Ann Winblad, Co-founder & Managing Director, Hummer Winblad
10:00am Break
10:20amBallroom 1 Exits: What’s the M&A and IPO Outlook for 2010?
Moderator: Julia Reigel, Partner, Wilson Sonsini Goodrich & Rosati
Paul Deninger, Vice Chairman, Jefferies & Co.
George Lee, Managing Director, Goldman Sachs
Andrew Guevara, Managing Director, Morgan Stanley
Ivan Brockman, Sr. Managing Director, The Blackstone Group
Ethan Topper, CEO, Union Square Advisors
10:20amBallroom 2 Keynote: The Deal — The Importance of Free-Trade
Tim Draper, Managing Director, Draper Fisher Jurvetson
10:30amBallroom 2 Bulls in a China Shop — The Local Advantage in Chinese VC
As the Chinese VC market matures and major American tech firms are bested by Chinese rivals, how do Leading Venture Firms hone their local advantage?
Moderator: Rebecca Fannin, International Editor, Asian Venture Capital Journal
Tim Draper, Managing Director, Draper Fisher Jurvetson
Richard Lim, Managing Director, GSR Ventures
Glenn Solomon, Managing Partner, GGV Capital
11:00amBallroom 1 What Funding Crisis?
Silicon Valley’s Leading Early & Angel Investors Discuss What’s Whetting Their Appetite and the 2010 Funding Strategy
Moderator: Sam Angus, Partner, Fenwick & West
Ron Conway, Founder, Angel Investors LP
Joyce Chung, Managing Director, Garage Technology Ventures
Aydin Senkut, President & Founder, Felicis Ventures
Howard Hartenbaum, Partner, August Capital
11:05amBallroom 2 CEO Showcase — Internet & Consumer
Presentations by CEOs of the hottest companies in this sector, emceed by Ezra Roizen, Contributing Editor, AlwaysOn
Joe Ward, CEO, Groovy Corp.
Phil Fernandez, CEO, Marketo
Helen Zhu, CEO, Chictopia
Alex Mashinsky, CEO, Groundlink
During this session the following industry experts will comment, and thereafter CEOs will be available for 30-minutes of Q&A and demos in the lobby.
Ed Lambert, SVP, Bridge Bank
Rebecca Buckman, Journalist
11:45amBallroom 1 Fireside Chat: The VC 100 –Insights & VC Outlook
Tony Perkins, Founder & Editor, AlwaysOn
Victor Boyajian, Global Chair, Sonnenschein Venture Technology Group
11:45amBallroom 2 CEO Showcase — Mobile & Software
Presentations by CEOs of the hottest companies in this sector, emceed by Ezra Roizen, Contributing Editor, AlwaysOn
Jai Haissman, CEO, Affective Interfaces
Rahul Sonnad, CEO, Geodelic
John Corshen, CEO, GoingOn
Adrie Reinders, CEO, E-Factor
During this session the following industry experts will comment, and thereafter CEOs will be available for 30-minutes of Q&A and demos in the lobby.
Ed Lambert, SVP, Bridge Bank
Rebecca Buckman, Journalist
12:20pmBallroom 1 Announcing the Top 25 Women in Tech to Watch, Presented by Accenture
Liz Tinkham, Global Managing Director — Management Consulting and Integrated Markets, Communications & High Tech Operating Group, Accenture
Tony Perkins, Founder, AlwaysOn
12:30pm Lunch
1:30pmBallroom 1 CEO Showcase Sessions
Rajeev Goel, CEO, PubMatic
Edmundo Costa, CEO, Catbird
2:00pmBallroom 1 Corporate Buyers — Where’s the Action for 2010?
Hear from the most active acquirers of AlwaysOn’s top private companies about next year’s strategy
Moderator: Doug Cogen, Co-Chair, M&A Group, Fenwick & West
David Lawee, VP Corporate Development, Google
Ken Berryman, SVP, Strategy, Symantec
Hilton Romanski, VP, Corporate Development, Cisco
Doug Merritt, EVP, SAP
2:00pmBallroom 2 Addressing Private-Company Liquidity
Which are the best ways for stakeholders in private equities to buy & sell? After a surge in 2009, what’s the secondary-market outlook in 2010 and beyond?

Moderator: Ken Loveless, Managing Director, SVB Capital
Joseph Marks, Principal, Coller Capital
Colin McGrady, Managing Director, Cogent Capital
Jamie Hale, Partner, Aldenwood Capital
Dwight Badger, CEO, Advanced Equities
2:45pmBallroom 1 The New-Millennium Strategy for Boutique & Middle-Market Banks
In the post-Lehman world, the banking sector is open to disruption. What’s the 2010 outlook for leading boutiques and middle-market banks? What are alternate strategies to IPO?
Moderator: Craig Menden, Partner, Sonnenschein Venture Technology Group
Jamie Montgomery, CEO, Montgomery & Co.
John Moriarty, Managing Director, Baird & Co.
David Lavallee, Managing Director, Revolution Partners
Jason Hutchinson, Managing Director, Houlihan Lokey
2:45pm Ballroom 2 CEO Showcase — SaaS & Enterprise
Presentations by CEOs of the hottest companies in this sector, emceed by Ezra Roizen, Contributing Editor, AlwaysOn
Lukas Biewald, CEO, CrowdFlower
Roman Stanek,  CEO, Good Data
Wences Casares, Meyer Malka, Co-CEOs, Bling Nation
Chris Boone, CEO, Visuvi
During this session the following industry experts will comment, and thereafter CEOs will be available for 30-minutes of Q&A and demos in the lobby.
Ed Lambert, SVP, Bridge Bank
Jim Parsons, Managing Director, Silicon Valley Bank
3:30pmBallroom 1 Break
3:45pmBallroom 1 Fireside Chat
Gordon Davidson, Chairman, Fenwick & West
3:45pmBallroom 2 CEO Showcase Session — Greentech
Presentations by CEOs of the hottest companies in this sector, emceed by Ezra Roizen, Contributing Editor, AlwaysOn
Phil Henson, CFO, Solar Power Partners
Pravin Jain, CEO, Senergen Devices
Trevor Stout, CEO, Integrity Block
During this session the following industry experts will comment, and thereafter CEOs will be available for 30-minutes of Q&A and demos in the lobby.
Ed Lambert, SVP, Bridge Bank
4:30pmBallroom 1 The IT Outlook for 2010 and Beyond –The VC 100 Weigh In
The nation’s top VCs who have produced exits for LPs and entrepreneurs discuss investing strategy in infrastructure and infotech

Moderator: Victor Boyajian, Global Chair, Sonnenschein Venture Technology Group
Woody Benson, Partner, Prism VentureWorks
Neal Dempsey, Managing General Partner, Bay Partners
Michael Kwatinetz, General Partner, Azure Capital Partners
Steve Harrick, General Partner, Institutional Venture Partners
5:00pm Reception

W 12/9

8:30am
Ballroom 1
Secrets of a Successful IPO
Despite a trembling bear market, these executives steered companies to enormously successful exits in ‘09
Moderator: Tony Perkins, Editor, AlwaysOn
Paul Kwan, Managing Director, Morgan Stanley
Mike Rubino, CFO, A123Systems
Jim Kelliher, CFO, LogMeIn
Kevin Thompson, CFO & COO, SolarWinds
9:15am
Ballroom 1
Why I Went Social — And How You Can Too
As the VC Sector Enters a Post-Crisis Shakeout, Will Social Venture Investing Offer an Alternate Risk/Return Model (and help save the world)?
Moderator: Arden Pennell, VC Editor, AlwaysOn
Kevin Jones, Founding Principal, Good Capital
Nancy Pfund, Managing Partner, Double Bottom Line Investors
R.  Paul Herman, CEO, HIP Investor
10:00am
Ballroom 1
Wireless Devices: Opportunities for the Global Growth Investor
Leading Investors Debate What’s Promising in the Major-Growth Mobile Sector, from Healthtech to Smart Cities to Mobile Computing
Moderator: Bambi Francisco, Founder, Vator.tv
Reese Schroeder, Managing Director, Motorola Ventures
Tim Chang, Principal, Norwest Venture Partners
Nagraj Kashyap, VP, Qualcomm Ventures
Kevin Hamilton, US CEO, IREX
10:45am Break & Refreshments
11:05am
Ballroom 1
Corporate Investors: Outlook 2010
Hear where top corporate venture firms are spending seed to mezzanine capital –which game-changing ideas do they want to fund?
Moderator: Chad Seiler, Partner, KPMG
Sanjiv Parikh, Managing Director, Corporate Ventures, Hewlett-Packard
Bill Maris, Managing Partner, Google Ventures
Louis Toth, Senior Managing Director, Comcast Interactive Capital
Jai Das, Partner, SAP Ventures
Rachel Lam, SVP, Time Warner Investments
11:50am
Ballroom 1
The Greentech Evolution — What’s Next?
A sophisticated analysis of the sector as a whole with top investors. After mini-bubbles, increased govt attention, spiraling public awareness, and huge VC outlays –what’s next for greentech investment? Where are we going?
Moderator: Eric Wesoff, Senior Analyst, Greentech Media
Jennifer Fonstad, Managing Director, Draper Fisher Jurvetson
Marianne Wu, Partner, Mohr Davidow Ventures
Ray Lane, Managing Partner, KPCB
Michael Danaher, Partner, Wilson Sonsini Goodrich & Rosati
12:35pm
Ballroom 1
Fireside Chat: Digital Video 3.0
Mark Stevens, Partner, Fenwick & West
Jim Lanzone, CEO, Clicker
12:55pm Closing Remarks

F 12/11 8:15-5
BUSINESS OF NEW MEDIA:  WHERE’S THE $$
Microsoft, 1065 La Avenida Street, Mountain View
http://www.sdforum.org/index.cfm?fuseaction=Page.ViewPage&PageID=924

8:15 am – 8:45 am Registration, Continental Breakfast & Networking
8:45 am – 9:00 am Welcome Remarks – Matt Thompson, Microsoft
9:00 am – 9:45 am Opening Keynote - Mike McGuire, Research Vice President, Gartner, Inc.’s Media Industry Advisory Services Team
9:45 am – 10:30 am Panel Discussion: “What’s the Business in New Media?”
From music, to games, to virtual worlds, to specialized search, successful new media companies have developed ways to turn the technology into a paying business model. Some of the most innovative companies will discuss what works.
Tom Conrad, Pandora
Jonathan Flesher, Zynga
Philipp Schloter, Nokia Point & Find
Mike Sego, Gaia Online
Joel Toledano, Krillion
Moderated by: Alison van Diggelen, Fresh Dialogues
10:30 am – 10:45 am Break
10:45 am – 11:30 am Panel Discussion: “The Truth in the Numbers: What are the Metrics for Success?”
The complexity of new media and new methods for delivery have created a demand for rapid measurement tools that allow business to quickly respond and tune their model. The panel will discuss strategies for measuring success.
Jason Lopatecki, TubeMogul
John Mellor, Adobe
Dennis Mortensen, Yahoo
Matt Reid, IMMI
Ian Swanson, Sometrics
Moderated by: Anthony Ha, VentureBeat
11:30 am – 12:15 pm Lunch
12:15 pm – 12:30 pm Hot Demos: Hear what up and coming new media companies are up to.
12:30 pm – 1:15 pm Panel Discussion: “Is the Money in the Money: What Model will Win?”
Moving money, real or virtual, is an important part of delivering and getting paid for content. The panelists represent three different models for payment.
Gene Alston, PayPal
Gurbaksh Chahal, gWallet
George Garrick, Offerpal
Ted Sorom, Rixty
Moderated by: Michael Montgomery, Montgomery & Co.
1:15 pm – 2:00 pm Panel Discussion: “Disruptive Technologies in New Media: What’s Next?”
A technology can disrupt the market and require a quick reaction. Panelists will tell us how their technology will change new media as we know it today.
Noah Wardrip-Fruin, UCSC
Raj Jaswa, Dyyno
Yair Landau, Mass Animation
Amy Love, PicScout
Ben T. Smith IV, MerchantCircle
Moderated by: Sharon Wienbar, Scale Venture Partners
2:00 pm – 2:15 pm Break
2:15 pm – 2:30 pm Afternoon Keynote – Peter Horan, Goodmail Systems
2:30 pm – 3:30 pm Panel Discussion: “The Venture Landscape”
Even in the current economy, VCs are raising money and searching for good investments. Representatives from four leading firms will talk about where they are investing.
Andrew Braccia, Accel Partners
Tim Chang, Norwest Venture Partners
Michael Kim, Rustic Canyon
Richard Yen, Saban Ventures
Moderated by: Kelly Porter, Woodside Capital Partners

3:30 pm – 4:00 pm Fireside Chat: “What’s the Future of Content?”
Guy Kawasaki, Alltop
Sharon Waxman, The Wrap.com
4:00 pm – 4:15 pm Closing Remarks

As I combed the floor of the SF Auto Show earlier this week searching for answers, it was clear that the car is no longer just for driving just like the phone is no longer just for calling. My car runs so well I don’t even need a new car but for the nifty new entertainment and technology options.  I used to be primarily concerned with safety, reliability, comfort and design, I thought I wanted a hybrid, but what I really want is to dock my iPhone, have my car talk to me when it calls, keep me company with directions, play iTunes podcasts, deliver satellite music, video and wifi, entertain the rear with Xbox, call 911 if ever needed, and find my car if ever taken.  Many of the car reps said I wouldn’t find what I was looking for but I did with Jeep now boasting Sirius Video with Nickelodeon, Cartoon Network, Disney and ESPN, and Verizon’s Autonet soon to be at 4G speeds. VW didn’t have Sirius Video but did score with WiFi. Surprisingly impressive were the options of the tiny two seater Smart Car which at $11,000 offers in-dash Kenwood/Garmin DVD player, iPhone docking, integrated bluetooth, voice activated touch screen navigation, safety cage, 8 cubic feet trunk, 98.4″ wheelbase, 44mpg and green materials throughout. None seemed to have the ability to stream Hulu or Netflix Instant Watch through the rear monitor, and none had download to own apps like AVOD, not yet – but you can see where it’s heading – an indie channel one day perhaps. As for the car show itself, Mario Andretti lent some sparkle on Kids Day signing autographs and Chevron and SF Chronicle tied for Best of Schwag with their awesome toy cars, coloring books and beachball giveaways. There was some drama with the news of GM’s CEO’s resignation but no Robbie the Robot appearances.  After the year the car industry has had, it’s amazing there was any show at all.  Can’t wait to see what next year brings!